Worth the extra $4 per 12-pack!! Located in Liquor. Michelob ULTRA. Notes: Made with organic grains from the country's finest fields, Michelob ULTRA Pure Gold is a light lager with a superior, golden taste. The … Learn more and start shopping today! This new Michelob ULTRA beverage looks to disrupt the market with its flavors and superior stats. With the success of Pure Gold, Michelob ULTRA recognizes the importance of making organic ingredients more accessible, and this starts with supporting farmers in local communities across the country. With only 2.5 carbs, 85 calories and a clean, balanced, finish it’s a superior choice to complement a balanced, active lifestyle. Who do you think is getting the better deal here: American farmers or Michelob? Michelob Ultra Pure Gold has unveiled its highly anticipated Super Bowl commercial. U.S. Chief Marketing Officer: Marcel Marcondes, VP, Marketing, Michelob ULTRA: Azania Andrews, Senior Director of Ag Procurement & Sustainability: Jessica Newman, Director, Marketing Communications: Jennifer Goldsmith, EVP, Executive Creative Director: Gabriel Schmitt, Associate Creative Director: Tim Schoenmacker, Associate Creative Director: Niels Sienart, EVP, Group Management Director: Antoniette Wico, Director, Project Management: Kristin Oberg, SVP, Director of Strategic Planning: Thomas Hehir, VP, Analytics Director: Paul Bierzychudek, EVP, Mgmt Director Integrated Production: Kerry Hill, Sr. Production Business Manager: Ellen Kuratnik, Director of Photography: Garrett Hardy Davis, Sr. Executive Producer: Camila De Biaggi, Creative Director/ VFX Supervisor: Alvin Cruz, Campaign from FCB reveals 6 For 6-Pack programmeme meaning Americans can help increase organic farmland by purchasing a 6-pack of Michelob ULTRA Pure Gold. Pickup $ 16. Like Michelob ULTRA, the new brew will be free from artificial colors and flavorings. Michelob introduced its ULTRA Pure Gold, a USDA Certified Organic Light Lager with 2.5 carbs and 85 calories, in its second commercial for this year’s Super Bowl, which starred Zoë Kravitz. Michelob ULTRA is truly an organic champion and we are inspired by their commitment to helping farmers overcome barriers, while advancing the benefits of organic agriculture throughout the United States," said CEO of CCOF, Kelly Damewood. Contract for Change offers three-to-six-year transitional barley contracts with premiums for transitional and organic barley production. U.S. alcohol consumption keeps … Michelob, which is also owned by Anheuser-Busch, introduced the Ultra Pure Gold organic beer with all the traditional aspects of beer commercials: celebrities and sex. On the other hand, Michelob Ultra Infusions comes with various flavor fusions such as prickly pear cactus and lime. In 2018, Michelob Ultra released Pure Gold — an organic version of its light lager — which it similarly dubbed the first USDA-certified organic beer from a major brewer. Michelob would have to sell 1,698,840 packs of beer to help an “average” size farmer transition to organic production. Michelob ULTRA Pure Gold’s passion for organic goes beyond barley. Anheuser-Busch’s Michelob Ultra Pure Gold is a USDA-certified organic beer. Michelob is willing to support the transition of 6 square feet for every 6-pack sold. "We are excited that Americans can now participate with the new '6 For 6-Pack' programme. These hard seltzers are certified organic. Check out the Michelob ULTRA beer finder! Organic Seltzer. It has 10 fewer calories than the original Michelob Ultra for those who are ultra-conscious of their keto diet lifestyle. Michelob, as mentioned earlier, introducing a product made with organic wheat, shows their understanding of the concerns of their consumers. By being the first national USDA-certified organic hard seltzer, the brand earns a distinction. Long-aged for extra smoothness, Michelob Ultra has a light refreshing taste with low calories and carbohydrates. Find and buy Michelob ULTRA online using local delivery and grocery services. There are 43,560 square feet in an acre. So why don’t you look into Michelob Ultra Alcohol Content and Calories before taking another glass? The new beer is made with organic grains, offering drinkers a refreshing taste at only 85 calories and 2.5 carbs. The commercial opened on a lone, bearded farmer standing in a dark field. Organic by nature. It contains only 85 calories and 2.5-gram carbs. Long-aged for extra smoothness, Michelob Ultra has a light refreshing taste with low calories and carbohydrates. This is the absolute epitome of virtue signalling. The newest innovation in the flavor of Michelob Ultra Family; Michelob Ultra Pure Gold was introduced in the year 2018. “Slated for a 2021 release, the brand’s debut hard seltzer — which will be the first USDA certified organic seltzer to hit the market — boasts zero carbs, zero sugar, and 80 calories with a 4% ABV. Pure Gold delivers a crisp taste and is free from artificial flavors & colors. Michelob Ultra's Pure Gold is made with organic grains grown on farms in Cartersville, Georgia. The 60 second advertisement will highlight the 6 for 6-Pack program that means every 6-pack of beer purchased helps transition six square feet of farmland to organic production.. Anheuser-Busch’s Michelob Ultra Pure Gold is a USDA-certified organic beer. With 3.5% ABV, a crisp, clean taste, and 73 calories per 330ml it's time to live ULTRA. No matter which way you spin it, the world needs less organic farming to become more sustainable. Michelob Ultra is ranked 8th of the best selling beers in America in 2013 (see here the Top 20). Michelob ULTRA Pure Gold. But it’s definitely not impressive. It is a supportive beer type for women with a taste for natural ingredients. New Michelob Ultra Organic Seltzer is the first national USDA-certified organic hard seltzer on the market to be offered in grocery stores nationwide. Michelob Ultra's organic beer is making its Super Bowl debut with a commercial that features ASMR and Zoe Kravitz. Farm Show 2020, By Amanda Zaluckyj, The Farmer’s Daughter USAhttp://www.thefarmersdaughterusa.com/ Published: January 30, 2020. OUR BEERS Michelob ULTRA . The new beer is made with organic grains, offering drinkers a refreshing taste at only 85 calories and 2.5 carbs. Zoe Kravitz enticingly told viewers that this was “beer in its organic form.” And viewers were supposed to understand that, somehow, organic beer was better-for-you beer. Michelob Ultra is using one of its two Super Bowl spots to make a plug for organic farming. no purchase or payment of any kind necessary to enter for a chance to win. 12 cans / 12 fl oz UPC: 0001820020263. "I want to thank Anheuser-Busch for their continued support of farmers. But keep in mind that whether or not a product is … A simple idea that we hope will yield acres of great outcomes.”. We are proud to kick this brand off here locally in Vermont. Ship. Bud Light’s no-corn-syrup advertisements sent farmers on social media into a full-blown meltdown. The 15-second spot features a group of friends enjoying a bottle of Michelob ULTRA Pure Gold by the lake. Michelob promises that for every six pack of its organic beer sold, it will help transition six square feet of farmland into organic production. It’s damn refreshing to know that in an industry full of fake flavor and plastic perfection, Michelob Ultra Organic Seltzer truly has nothing to hide. Michelob ULTRA Organic Hard Seltzer variety pack offers 3 flavors of hard seltzer drinks: Cucumber Lime, Spicy Pineapple and Peach Pear. And as other companies have realized, that means organic grains are more expensive and must be shipped in from overseas. That’s not because the process of transitioning is too burdensome, expensive, and difficult — it’s because most farmers choose not to switch over. Michelob is the latest company to bring innovation into the the hard seltzer category with the launch of Michelob Ultra Organic Seltzer. When it turns to Michelob Ultra Pure Gold, what we hear is USDA certified organic light lager that brings a refreshing taste and feel. It also contains no sugar and boasts a six time filtration process. And organic certification bans the use of genetically modified crops, which have shown to increase yields and decrease pesticide use. Michelob ULTRA Pure Gold is made with organic grains and offers a pure, refreshing taste with only 85 calories and 2.5 carbs. Like the beer with which it shares a label, Michelob Ultra Organic Seltzer boasts a low calorie count, at only 80 calories per 12 ounce can. Tuesday, 29 December 2020 Try one today! It was a dumb move that poured over into the courtroom when MillerCoors sued over the commercial’s misleading nature (MillerCoors won the lawsuit in federal court). But this is literally the most pathetic attempt to “help” anyone. Woohoo! Superior Light Beer. Welcome to Vermont Michelob ULTRA organic seltzer. the sweepstakes is intended for viewing in ak, co, id, mt, or, ut, wa & wy only and will be governed by united states law. The 6 For 6-Pack programme will provide the additional funds needed to expand Contract for Change and help increase the one percent of organic farmland. This is likely about Michelob wanting to increase supply of organic grains so it can source cheaper ingredients for its beer. . As demand for organic barley increases, Contract for Change aims to inspire the entire organic industry to assist farmers during the transition process by paying a premium for transitional and organic products and providing the needed technical training for farmers to succeed. It’s also not about sustainability. Michelob promotes its superior light beer ULTRA Pure Gold as “the perfect organic beer for those perfect Pure Gold moments” in a new commercial. A world where growing organic becomes possible for more farmers is a world that benefits us all. The current variety pack include Peach Pear, Cucumber Lime, and Spicy Pineapple. USDA Certified Organic Beer. 6 For 6-Pack is an expansion of an existing programme launched in 2019 called Contract for Change. Tied to Anheuser-Busch's Better World efforts, 6 For 6-Pack also aligns with the company achieving its 2025 US Sustainability Goals, one of which focuses on Smart Agriculture and financial empowerment across the company's 1,000 direct contract barley, rice, and hops farmers. Perhaps I’m too cynical, but Michelob’s 6 For 6-Pack campaign seems like a misguided way to play nice with farmers. Michelob Ultra Organic Seltzer has zero carbs, 80 calories, zero sugar and is six times filtered. Organic production generally yields significantly less than conventional farming, even while needing the same or more inputs. For consumers who are looking for better for them choices, this designation sets the hard seltzer brand apart. Today, Michelob ULTRA Pure Gold is launching its 60-second Super Bowl LIV spot featuring 6 For 6-Pack, a new programme that allows consumers to join the brand in helping farmers transition six square feet of farmland into organic with each purchase of a 6-pack of Michelob ULTRA Pure Gold. If you want to make the transition to organic, you may be eligible for a $5,000 grant. Unavailable. Michelob Ultra's organic beer is making its Super Bowl debut with a commercial that features ASMR and Zoe Kravitz. U.S. alcohol consumption keeps … Michelob Ultra Organic Seltzer has zero carbs, 80 calories, zero sugar and is six times filtered. Anheuser-Busch. A narrator intoned meaningfully that less than 1 percent of American farmland is organic. Any views or opinions expressed in this article are those of the author and do not reflect those of AGDAILY. The commercial is part of Anheuser-Busch’s larger “Better World” campaign that hopes to meet certain sustainability goals by 2025. And that doesn’t even get to a more important question: Why does Michelob think farmers want to transition to organic production? Michelob ULTRA is truly an organic champion and we are inspired by their commitment to helping farmers overcome barriers, while advancing the benefits of organic agriculture throughout the United States," said CEO of CCOF, Kelly Damewood. They are unique in their way. Get Michelob Ultra Organic Seltzer Variety 12pk Can from Liquor Mart for $20.99 Less is Truly More.Light golden in color with subtle notes of citrus, this low-carb light lager is made from two-row Munich malts and European … FIND MICHELOB ULTRA. People can go to the store, pick up a pricey 6-pack of organic beer, and enjoy knowing it that it’s helping some general sustainability goal. This organic version of Michelob ultra is amazing!! “Now, each 6-pack of Pure Gold gives all of us the opportunity to join the world’s largest brewer in helping make a direct impact on these farmers’ lives. 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